First of all, this was an incredibly difficult decision to make. I thought of a hundred reasons to stay, most of all the talented people - but in the end I believed it best to chart a new course (more on this below). I was honored to be hired by Steve and Aaron as eVP of Sales during a significant transition period for MindTouch. It was a time of tremendous growth and an exciting time to be part of MindTouch. Before I joined MindTouch, they ...
“50 percent of people who believe in objective morality have received a speeding ticket, compared with 60 percent of people in general.” Based on a survey of 348 people who believe in objective morality and 547 people in general – from Correlated.org Correlated.org is a new site that helps discover unexpected correlations between seemingly unrelated things. It’s fascinating how they develop the correlations and it is quite ...
I remember a time when the only way to buy music was to drive down to the local music store and purchase a cassette tape. You had to buy the whole album then. Yes, I’m serious. When the tape got old or the music fell out of favor I threw it away, listed in the classifieds (if I had a complete collection of used music) or traded it with my friends. Back then, music quality deteriorated with every press of the play button so selling or ...
Many are calling 2011 the year of the Chief Marketing Officer (CMO). I can assure you, it will not be called the year of the Social CMO. In our analysis only 15 of the 143 CMO’s and Chief Communication Executives (CCO’s) in the Fortune 100 we studied have active Twitter Accounts. Worse, 15% of them have a net zero social footprint (meaning no social activity).
Yet in a survey by the MarketingSherpa team, Social Media budgets are expected to ...
Brian Wong discusses his company and the future of mobile advertising Fourteen minutes into the movie, there’s a great scene that serves as the perfect prologue for the events to come. Daniel Plainview has launched into a sales pitch to convince the town to accept his offer to drill into their land. He exclaims that his competitors are ineffective or simple middlemen that are only cutting in to their rightful profit. So ...
“The computer is a moron” – Peter Drucker Computer programming technology is still dominated by “if - then” logic. That means computers are still using logic (human programmed) to determine the answer to a question which must be part of a pool of answers. If the answers are not in the pool, the computer will not find the answer. Where humans diverge from computers is the emotional intelligence we bring to an issue or ...
It’s not easy disagreeing with one of the most respected VC’s. In fact a lot of what Mark Suster writes in his Techcrunch post on Salespeople excuses is accurate. But it’s what I call a Swiss cheese article. It looks good but is full of holes. Blaming the sales team is usually the first thing most VC’s or startup CEO’s do when addressing a poor performing company. Usually it’s because they are easiest to ...
A Guide for Consumers and Brands
Gartner estimates the Mobile Game market will reach $11.4 billion by 2014. That’s a big number. Compare that the Video Game market revenue of $18.58 million and Movie Box office receipts of $10.16 billion for 2010.
Mobile Games will be an important market. Further, as mobile devices become more ubiquitous (especially in emerging countries), we’ll see developers utilize the GPS, accelerometers, ...
What I learned in 2010 can be summed up in one individual Except for reading the occasional year end articles (notables include Kotadia, Maggie Fox, McAfee) I typically skip the tradition of trying to summarize an entire year in 10 bullet points. The Enterprise 2.0/Social Business space is just too dynamic with many starts, stops and do-overs. Yet in 2010 I noticed the impact that Technology/Brand Evangelists are having on their ...
Answer: They are too smart for their own good and not smart enough for everyone else’s.
Molly Ivins once quipped, “The strongest human emotion is neither love nor hate. It is one person’s desire to f#ck with another person’s copy”
Well we’re not talking Farenheit 451, more like a quarter of that temperature but complaints are heating up.
My experience with Quora has been mostly positive and I believe it serves a useful purpose. Yet ...
