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July 17 2009Posted by: Mark Fidelman

What would Einstein’s Intranet look like?

Image via Wikipedia   If you are a marketing executive or like to think of yourself as one (as I attempt to do on occasion), the I recommend the blog Branding Strategy Insider.  Today, when reading about his latest post, I came across the following which prompted the creation of this article: When asked what single event was most helpful to him in developing the theory of relativity, Albert Einstein is reported to have answered: ...
June 15 2009Posted by: Mark Fidelman

Mapping 2.0 – For the Enterprise?

  I recently read an Economist Article discussing how the latest generations of maps are helping to pinpoint geo-related business and social issues.  They go into some detail around some of the issues the new maps are illustrating, but leave out the details.  In my own experience, law enforcement is using maps to help with identifying hot crime areas and to manage patrol operations.  The maps helped them decide where to place patrols ...