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October 23 2009Posted by: Mark Fidelman

The Google Enterprise Strategy Starts with Google Wave

Eric Schmidt – Google CEO Sources inside Google are telling me that 2010 is really the ‘Year of the Enterprise’.  For a company better known for its’ consumer products, this is a major shift in strategy.  They’ve been steadily laying the technology foundation for the enterprise blitzkrieg and expect to start profiting from it next year.  Yes, Google Docs has yet to make a huge splash, but the company is betting Google Wave ...
October 17 2009Posted by: Mark Fidelman

Live Google Wave Presentation and the BEST Google Wave Video Yet

Whether you’ve heard about Google Wave or are interested in using it for your business, you must see my presentation at SanDios next week on Oct 22.  I’ll be highlighting the following: How Google Wave may replace email in the near future What new business opportunities are there for Wave Will Wave help us collaborate more efficiently? Is there an ROI for Wave? Just register online at SanDios and get 50% off by using code OFF50 The Best, Most ...
October 2 2009Posted by: Mark Fidelman

How bad do we really want Google Wave?

  A case study in how you leverage community on Twitter,  Google Wave has been overpowering the Twittisphere with requests for Google Wave invites.  I’ve highlighted some of the outrageous, funny and sarcastic tweets.   Below is a thumbnail sketch of went went on during the last 24 hours:  The Shocking: Some people will do anything to get into the best restaurant, a popular club, tickets for the Superbowl, or ...
September 29 2009Posted by: Mark Fidelman

The Top 11 Google Wave Robots for the Enterprise

  Most of us are anticipating the release of Google Wave Beta to the 100,000 or so non-developers on September 30th.  I’ve highlighted my concerns on Google Wave in the enterprise, yet I am still very interested in the extensions being built on top of the Wave platform that have potential enterprise utilization. Of the 66 Robots that I reviewed, some looked promising but I also spotted some questionable Robots that didn’t appear to add ...
September 13 2009Posted by: Mark Fidelman

Still Some Ripples in Google Wave Beta

Image by marketingfacts via Flickr As part of a MeetUp this week, Gina Trapani founder of LifeHacker gave us an update on the status of Google Wave.   Since another 100,000 people are to be given access to the Beta in a few weeks I was extremely interested in the update.    Here’s my take: Despite Google’s recent announcement on Wave, I do not believe Wave is ready for it’s 100,000 customer preview on September ...
August 6 2009Posted by: Mark Fidelman

Are we all on the same page?

Image by niallkennedy via Flickr   Yesterday I participated in a Google Wave Committee.  It was clear immediately that we all came in to the meeting with different priorities and objectives.  It happens all the time in the corporate world.   Sales believes Marketing should do more and Sales and Marketing both think development is building the wrong product.  In our case, we were a group of eight that each had ...
July 26 2009Posted by: Mark Fidelman

Is Shareflow the Google Wave of the Enterprise?

ZenBe has released a new product called Shareflow, which appears to be messaging similarly to Google Wave.  The concept is sound, and the Shareflow product ran smoothly in my tests.  It appears to be a more robust cc:betty – certainly a better interface.  Zenbe frames the problem and their solution well with this diagram below:     It’s a Google Wave light that is more Instant Messaging meets structured Wiki.  ...
July 10 2009Posted by: Mark Fidelman

What will Google Wave Look Like in the Enterprise

A few weeks ago I wrote about why Google Wave won’t be adopted by most Enterprise users at launch. If Google Wave did work in the Enterprise they would have to begin with Outlook integration. Why? Because Outlook has a 60% share of the corporate email client market and an overall 40% share for all email users. They can’t possible get corporations to switch en masse without an Outlook beach head strategy. In order for a Wave type system ...
June 27 2009Posted by: Mark Fidelman

If Two Google Waves Collide What Happens?

So I finally watched the Google Wave video and came away quite impressed. The concept is essentially the mash up of email, wiki’s and instant messaging into one real-time application. It should replace consumer email as the de-facto standard in a few years but it will take much more to crack the enterprise. The Google team used enterprise examples throughout the presentation, but it’s not ready for the enterprise and here’s why. First and ...