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December 14 2011Posted by: Mark Fidelman

If Your Company is Still Blocking the Move to Social, Then Join Electronic Arts in Battle

The world’s largest gaming company is going through a remarkable transformation into a Social Business. Electronic Arts understands that today’s technologies, unlike those of the past decade, are no longer limited to the individual. They impact everyone. Impact that’s revolutionizing the way customers communicate. Impact that is forcing companies to listen, to learn, to adapt, to change its infrastructure and culture in order to stay competitive. ...
August 4 2011Posted by: Mark Fidelman

The Angry Birds Guide to Can’t Fail Social Business Adoption

Social Business adoption is becoming a major issue in companies that are just starting to use social solutions from SharePoint, Jive, and Moxie.  But it gets worse with social solutions. According to Forrester Research, only 8% of end users working in companies that have implemented enterprise social networks use those social software tools. Yet there are companies with successful deployments and high adoption of Social Business solutions.  ...
August 2 2011Posted by: Mark Fidelman

REVEALED: The Secret To Accenture’s Social Business Adoption Success (Hint: It’s Gamification)

There are a few sensations in life that manage to thrust us into action, or provoke us to work without a motive. Sensations so powerful that we fall victim to a form of altruistic amnesia. We’re driven by its hidden motivational forces and we forget the benefits are for someone else. In short, neither lack of advantage nor lack of compensation deter us. What sensation propels people to write a ten paragraph review on Amazon?  What force is acting ...
June 30 2011Posted by: Mark Fidelman

What Does a Best-in-Class SharePoint Social Site Look Like? Ask Colliers International:

Marc Benioff may think that SharePoint belongs in your Grandmother’s attic because he has not seen Colliers International site. For that matter, he probably has not seen a lot of SharePoint Social sites. The first time I remember hearing the terms ‘social’ and SharePoint in the same sentence was when I was being asked to attend a business sponsored charity event.  “Please RSVP on the SharePoint Wiki”, the email read, but instead of calling ...
October 20 2009Posted by: Mark Fidelman

SharePoint 2010 Conference Review – Dashboards, Social and User Configuration

7000+ people showed up for the SharePoint Conference in Las Vegas yesterday.  The conference was overbooked and many more people wanted to attend but couldn’t.  Why all this demand for what amounts to be a large product pitch?  Because the enterprise collaboration space is white hot right now with many companies looking to leverage collaboration suites to reduce their costs and increase worker productivity.   There are ...
September 23 2009Posted by: Mark Fidelman

Google Can’t Save Your Local Newspaper – But This Business Model Can

Newspapers are Dead.  Ok, not quite dead but on life support.  According to Silicon Alley Insider so far this year: 105 newspapers have been shuttered. 10,000 newspaper jobs have been lost. Print ad sales fell 30% in Q1 '09. 23 of the top 25 newspapers reported circulation declines between 7% and 20%   Therefore when I read Can Google Save Your Local Newspaper by Robert Cringely at CIO Magazine, I was surprised by his ...
August 14 2009Posted by: Mark Fidelman

Now See SharePoint in Plain English – Video

Found this recently posted video on SharePoint in Plain English: It’s worth a look.  We are also in the process of building a common craft style video and I’ll post it here soon.  The benefits of these types of videos are that they clear away the hype and showcase the technology in laymen’s terms.  No need to think too hard.  ...
July 17 2009Posted by: Mark Fidelman

What would Einstein’s Intranet look like?

Image via Wikipedia   If you are a marketing executive or like to think of yourself as one (as I attempt to do on occasion), the I recommend the blog Branding Strategy Insider.  Today, when reading about his latest post, I came across the following which prompted the creation of this article: When asked what single event was most helpful to him in developing the theory of relativity, Albert Einstein is reported to have answered: ...
July 16 2009Posted by: Mark Fidelman

SharePoint 2010: Will it Improve Productivity in the Enterprise?

  Today I watched the SharePoint 2010 demo and was pleasantly surprised by the functionality and potential to help increase productivity within the corporation.  The SharePoint team seems to be messaging similarly to Aaron Fulkerson and his views on Collaborative Networks, rapid application development, and data connectivity.  There are some very good new features and updates to SharePoint that I’ll cover below.  The Good ...